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Understanding McLuhan
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Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
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07097_Field_TCUM T662.txt
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1996-04-10
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16 lines
the screen opens its white door into a harem of beautiful
visions and adolescent dreams, compared to which the loveliest
real body seems defective. Yeats saw the movie as a world of
Platonic ideals with the film projector playing “a spume upon a
ghostly paradigm of things.” This was the world that haunted
Don Quixote, who found it through the folio door of the newly
printed romances.
The close relation, then, between the reel world of film
and the private fantasy experience of the printed word is
indispensable to our Western acceptance of the film form. Even
the film industry regards all of its greatest achievements as
derived from novels, nor is this unreasonable. Film, both in its
reel form and in its scenario or script form, is completely
involved with book culture. All one need do is to imagine for a
moment a film based on newspaper form in order to see how